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LucasArts to ESA: Get bent 17 May, 2008 / Comments: 9


According to Gamespot, LucasArts has opted to discontinue its membership to the Entertainment Software Association. Regarding the matter Gamespot got the following response from what they (rather accurately) call "the all-things-Star Wars publisher":
"We can confirm that LucasArts is no longer a member of the ESA," said LucasArts public relations director Margaret Grohne. "As a company we are still committed to bringing consumers the best interactive experience possible and support the ESA's mission in the industry. LucasArts will be participating in E3."
The news comes in the wake of Activision and Vivendi also ending their ESA memberships. Other than that LucasArts is making Monkey Island 5, this news doesn't actually mean anything specifically (except that maybe publishers don't feel like wasting money), but there ya go.

Source: Gamespot

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9 Comments

  • tenochtitlan on 17 May, 2008, 10:30…
    Activision and Vivendi (who also dropped the ESA membership) decided not to attend E3 so it's possible that LucasArts also won't attend it.
  • tenochtitlan on 17 May, 2008, 10:34…
    A German journalist (who will attend E3) said that LucasArts is on the list of attendees but that was before their decision on ESA...

    http://www.joergspielt.de/archives/845
  • Udvarnoky on 17 May, 2008, 16:45…
    The article that is the source of this news post says point-blank that LucasArts will be attending E3 despite ending their membership. Maybe they were lying?
  • The Tingler on 17 May, 2008, 23:00…
    They may do this year, but they probably won't next year.
  • The Tingler on 17 May, 2008, 09:06…
    They better bloody have some Indy news at E3. It better not just be The Force Unleashed.
  • jp-30 on 17 May, 2008, 21:55…
    STFU and Fracture. And maybe the Bioware MMO.
  • Udvarnoky on 17 May, 2008, 04:10…
    Also, is "PR director Margaret Grohne" the new Rhonda?
  • Remi O on 18 May, 2008, 15:44…
    I think Rhonda's official title was something like community coordinator or something equally lame. I'm guessing Grohne is more of a "traditional" PR person. Possibly the new Sarris.
  • QueZTone on 19 May, 2008, 09:28…
    where does Pettit fit into all of this?