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Carey Mulligan film "The Dig" uses familiar logo, knows not with whom it meddles 06 Dec, 2020 / 7 comments

From Twitter:

Derrick's "Uh..." should strike fear into the heart of Netflix. For if we know one thing about The Dig, it's that it is Lucasfilm's most jealously protected trademark. Or are you forgetting a certain precedent in which Digg.com, the briefly relevant news aggregator, was accused of trademark infringement for sounding too close to the name of an old adventure game? A reminder of the legal argument:

"THE DIGG mark is confusingly similar in sound, meaning, and appearance to the Opposer's THE DIG mark," reads the LucasFilm Notice of Opposition document filed last month in San Francisco. "The Applicant's registration and use of the DIGG Mark would likely create confusion, mistake, or deception in the minds of prospective purchasers as to the origin or source of the Opposer's Goods associated with THE DIG Mark."

There's a deadly asteroid on the way all right -- it's called the Business and Legal Affairs team. Heck, those guys wield such power, you could hardly be blamed for wanting to join their ranks yourself. Someday you could be the one issuing takedowns of Fate of Atlantis fan sequels!

Comments: 7 / Source: Twitter

7 Comments

  • Avatar
    Glo_kidd on 09 Dec, 2020, 00:51…

    Laserschwert

    Glo_kidd

    Cue "if wou wish upon a star" but with the instrument set and tone of the "imperial march"

    also I now want that to become a thing if it isn't already



    Now I absolutely had to do it:
    When You Wish Upon An Empire



    This is wonderful :-) its like you took the buzzing in ny head and made it into things :-) great job Laserschwert :-)
  • Avatar
    Laserschwert on 08 Dec, 2020, 23:20…

    Glo_kidd

    Cue "if wou wish upon a star" but with the instrument set and tone of the "imperial march"

    also I now want that to become a thing if it isn't already



    Now I absolutely had to do it:
    When You Wish Upon An Empire
  • Avatar
    St_Eddie on 07 Dec, 2020, 15:28…

    OzzieMonkey

    The logo is reeeeally similar though. Scratch that, it's the same logo.



    Eh, not quite. The 'the' isn't capitalised as it is in the game's logo and the 'G' is a slightly different variant of a similar looking G in the game's logo, if you look very, very closely. I just realised that I sound like the defense lawyer for the inevitable upcoming lawsuit of the Century.
  • Avatar
    OzzieMonkey on 07 Dec, 2020, 12:43…
    Lol what on Earth? Back to slow news week on Mojo after the onslaught of awesome Sam & Max/ Monkey Island stuff.

    The logo is reeeeally similar though. Scratch that, it's the same logo.
  • Avatar
    St_Eddie on 06 Dec, 2020, 22:03…
    Urgh, I really need to learn to proofread my posts on this site before clicking 'add comment'. Couldn't the Mix'n'Mojo monkeys write a script for an edit feature into the html or something?
  • Avatar
    St_Eddie on 06 Dec, 2020, 22:01…
    Hopefully if enough of us pretend to be up in arms about this funny coincidence, then it may just encourage just one person, maybe even two, to check out LucasArts underappreciated game. That will take the grand number of people who've played it all the up to... at least 17 people! #NotMyDig #Outrage
  • Avatar
    Glo_kidd on 06 Dec, 2020, 20:00…
    Omg, it is so similar :-) In the old days LucasLegal ninja teams would already be deployed, God those guys zealous defense of ip was second only to... oh yeah...

    Cue "if wou wish upon a star" but with the instrument set and tone of the "imperial march"

    also I now want that to become a thing if it isn't already

    Thank you Jason, I needed this giggle :-)

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